Mobile Analytics and Dashboards
Friday, October 3rd, 2008
When I think of mobile analytics the first thing that comes to mind is linking mobile phones of the C-Suite, key leaders and key decision makers to the business intelligence center for an organization.
The second thought that comes to mind is mobile analytics for blogging. How nice would it be to get a periodic snapshot of Google Analytics or RSS stats sent directly to me (push vs. pull)? Maybe we’re there already, but I’m not seeing it.
I am a huge fan of technology and do many things beyond making phone calls with my mobile phone: update web pages, approve comments, add blog posts, twitter, email, SMS, etc. Why not have the functionality to view key analytics or dashboards with the same technology. Maybe there is more usage then I’ve seen, but the development/adoption seems to be extremely low. With mobile analytics, no longer would we be limited to either a laptop or desktop to have the power to make fact-based decisions. Also, with a global phone, you could view dashboards or metrics from virtually anywhere you can make a phone call.
Would you like to send and receive key analytics via your mobile phone?
This post was inspired by an article in the DM Review publication found here.
