DSA Insights

Wondering what we listen to hear at Support Analytics?  With the help of Wordle, you can now visualize our iTunes music library.  Some of the big artists jump right out at you - U2, Dave Matthews, Billy Joel, Frank Sinatra, Coldplay, PearlJam, Aerosmith, and LinkinPark to name a few.  One big limitation is the size of the small, less prominent, artists.  They are pretty much unreadable.  But, that may just be the point.

“Wordle is a toy for generating “word clouds” from text that you provide. The clouds give greater prominence to words that appear more frequently in the source text. You can tweak your clouds with different fonts, layouts, and color schemes. The images you create with Wordle are yours to use however you like. You can print them out, or save them to the Wordle gallery to share with your friends”.  Source: www.wordle.net

Business Application:

I think word clouds would be awesome for brainstorming?  Think about this: Have someone on your team record all of the ideas of team members separately and use Wordle to visualize which ideas were the most prominent.  They would jump right out at you using this technology and an unbiased method of collecting.

A special thanks goes to Angela who told me about Wordle.

Here are some other variations of our iTunes library with different layouts, colors and fonts using Wordle.  Their customization is excellent.

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This entry was posted on Monday, June 23rd, 2008 at 4:05 am and is filed under Analytics, Presentation, Reporting, Tony. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.